BLOG*September 23, 2010

Spalenka for Chester College The power of the Blog has turned marketing on it’s head. When you have large companies showcasing and catering to the creators of intimate and niche Blogs you come to the conclusion that either these corporate entities have run out of ideas to promote their products...

BLOG*September 15, 2010

Spalenka Last week I devised a survey to learn specifically how SILA (Society of Illustrators of Los Angeles) members were faring in their art community. The survey received only ten responses which says a lot about the motivation of the members in this organization. You can see the results on...

BLOG*September 15, 2010

Wilo Ayllon Around once a month I present a conference call titled Artist As Brand Articulations. Last Saturday (you were all invited) I spoke with BYU Professor, award winning illustrator Richard Hull and Ecuadorean force of art nature, Wilo Ayllon. Wilo called in from Ecuador. It was a fascinating conversation...

BLOG*September 1, 2010

Having lived as an independent artist for 28 years I can tell you that it takes a serious commitment to yourself if you want critical and financial success. Lots of talented people over the years have told me how they really wanted to focus on making their own art, but...

BLOG*September 1, 2010

Artist As Brand is in the news again! More and more articles in the press are reaffirming the premise that an independent approach to marketing your art is the future of artist sustainability, today. Check out these two articles in the Los Angeles Times, Drive-By Spectacles by Holly Myers, and...