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August 30, 2019
The workshop at CURA in Orange, CA was amazing! Thank you to Carolin Hosac Peters for inviting me. Ron Brown, Dean White, Aixa Oliveras, April Solomon, Katlin Evans, Jeni Geneva are a very talented group of artists and I was honored to be in their presence. More to...
Posted by Greg at 5:30 PM
Labels:
art brand,
art business,
art education,
art seminar,
artbranding,
artcareersustainability,
artist as brand,
artist brand,
artist marketing,
artist promotion,
artist-entrepreneur,
artistpromotion,
artists
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September 17, 2017
I am creating an Artist As Brand® Online Class. This comprehensive course will be akin to my college level classes, but entirely online. Posts for this website are on hold until the course is available, which is slated for early 2018. The AAB website will return with a new design and...
Posted by Greg at 3:10 AM
Labels:
art brand,
art business,
art education,
art seminar,
art workshop,
artist empowerment,
artist marketing,
artist promotion,
artistentrepreneur,
brand,
entrepreneurialism
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March 24, 2017
Promote yourself with a well-executed book launch. I designed launch parties for my, The Art of Greg Spalenka book which was published by Titan Books in London. One launch was at the San Diego Comic Con, another at a book store, and one at a library. All of them helped me promote myself and...
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January 3, 2017
Presented another Artist As Brand Workshop, this time at San Diego State University. Another amazing group of talented individuals guided along by their professor, and amazing artist Neil Shigley. Neil and I met in New York during the late 80’s while pursuing our illustration careers. We are both alumni of Art Center...
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April 22, 2016
This post is two fold in that the concept of creating a job is more fulfilling than finding a job and using Facebook sponsored ads to get your message out can be a nice synergy. I am big fan of niche marketing and core audience participation. Using tools like Facebook...
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November 24, 2015
Shopify has some great forums on business practices. The following was a good one on adding an affiliate program to your shop. The goal behind an affiliate program is to reward those who promote you. Orlando Chavez inquires, “I want to start an affiliate program for my store. I would...
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October 9, 2015
Handmade at Amazon is a new store on Amazon.com for artisans to sell their unique, handcrafted goods to hundreds of millions of customers worldwide. It just went live on Thursday with a lineup of over 80,000 items from about 5,000 sellers in 60 countries. “You can think of it as a factory-free...
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October 1, 2015
When you have finally built that line of products up to a point where you are ready to license them to other stores then ARTSETTERS can help you simplify the process. ARTSETTERS brings the entire wholesale process online. Their solution allows you to be discovered on a global scale, without needing to...
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September 22, 2015
I like to say that your newsletter is a package of goodies that you send straight to your fans mailbox. The goal is to have the receiver open and even more importantly, want to open your email messsage and then actually read it. We are bombarded by so much info...
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October 14, 2014
Get your hashtag mojo on! #HashTagMojo These little symbols have power to move your visibility up the search engine chain in a big way. It’s all about metadata folks. There are some great resources and articles about how to use hashtags effectively. Overall view on hashtags- Here. Trending hashtags- Hashtags.org And why its...
Posted by Greg at 10:30 PM
Labels:
#HashTagMojo,
art business,
art education,
art prosperity,
artist empowerment,
artist marketing,
artist promotion,
artist’s mark,
empowerment,
entrepreneurialism,
social media masters
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