BLOG*October 8, 2012

©Greg Spalenka This post by Daniellexo, Etsy’s Seller Education Coordinator reflects on the evolution of ideas and how a good idea can spark a great one. One morning I woke up to a Facebook message from one of my favorite college professors. I was excited to hear from her; she...

BLOG*October 1, 2012

©Greg Spalenka Whenever artists decide to go it alone, make their own way,  fear comes along for the ride. As freelancer for so many years I understand where this fear comes from. The goal of being secure in your finances, being safe in general  (food, clothing, shelter) are real considerations...

BLOG*July 30, 2012

Pinterest is one of the new stars of the social media world. Set up an account at Pinterest.com. You can then start creating boards where you can “pin” photos and videos around a common theme that you find on the Web. This is another way of sharing your story, your...

BLOG*June 26, 2012

Every so often I will see a movie whose essence reflects a strong independent vision, purpose and soul. The movie can be fictional or documentary but the common thread is a story that focuses on the goals and aspirations of an individual or individuals whose  commitment, and sometimes sacrifice to...

BLOG*June 16, 2012

A short video on my Artist As Brand workshop at West Liberty University in West Virginia. Seth Miller, a participant of the workshop directed, shot and edited the piece with Sam Starkey. Marvelous work...

BLOG*June 11, 2012

I am honored to be returning to the Academy of Art University in San Francisco to present a two day Artist As Brand workshop. *** Academy of Art University July 7-8, 10:00- 8:00, Saturday/Sunday 540 Powell st. San Francisco, CA 94105 Limited to 20 participants Do you have stories and...

BLOG*March 23, 2012

When I registered my trademark for Artist As Brand® last year I had no idea I would be challenged on the mark. But there was a fellow who had a company called The Brand Artist who felt my company name infringed on his business even though we did very different...

BLOG*February 23, 2012

In July 2010 I met a young artist name Ray Sumser selling a poster of his art in front of the San Diego convention center during Comic Con. I included him in an article I wrote about street artists called Artist As Brand Grassroots. At the end of last year...

BLOG*January 5, 2012

I love people whose passion is to inspire and empower others. This is one of the reasons I enjoy bringing special guests to my workshops! There is such a wealth of knowledge to be gained. As a writer, private art-career coach, and entrepreneur who grew up in a family of...

BLOG*October 27, 2011

Kendall Students I presented an Artist As Brand workshop at Kendall College of Art and Design this past weekend and wow, these students were on fire! They were already formulating ideas for a multimedia community art event to be held at the school next year. I was impressed with the...